Lean Back, We Got This: Marcus Pratt on Agencies and Offsite Retail Media

Jul 9, 2025

Marcus Pratt, SVP at Mediasmith, shares his expert insights on the evolving landscape of off-site retail media.

Show notes

Marcus Pratt, SVP at Mediasmith, shares his expert insights on the evolving landscape of off-site retail media.

Follow the show

New episodes every other week, wherever you watch or listen.

The newsletter

Shopper Missions

Deeper analysis of retail media and commerce, separate from the show — and how we stay in touch with the Middlemen community.

Subscribe free →